Chair & Discussant: Lewis A. Friedland (University of Wisconsin-Madison) Presentations: Mikihito Tanaka (Waseda University): Social Media Production of public scientific capital in the aftermaths of Fukushima Anna Maria, Katja Valaskivi & Risto Kunelius (University of Tampere): Tracing Emotional Systems in a Hybrid Media System: Thoughts on Methodology Johanna Maaria Sumiala (University of Helsinki): “Je suis Charlie” - Digital Ethnography in the Study of Global Media Events Dmitry Yagodin (University of Tampere)& Matthew Tegelberg (York University): Online news flows and Media Agenda Setting: Examples From Canada and Russia